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Welcome Message

A very warm welcome to CENTRESTAGE 2022, one of Asia’s signature fashion events.

Running under the theme “Inclusion and Diversity” with the hashtag “#MeMyselfAndUs”, this year’s CENTRESTAGE emphasises self-expression and the uniqueness of individuals. It also encourages embracing different cultures and values, and promotes the free and bold articulation of beauty and creativity.

This year, the show is playing host to more than 230 fashion brands and designer labels from 15 countries and regions, providing an ideal platform to unveil the latest collections and fashion accessories. On top of physical presentation, the brands’ info and designs are also featured on the CENTRESTAGE 2022 website, which is jointly developed by the Hong Kong Trade Development Council and our digital content partner Vogue Hong Kong, enabling buyers to view them without temporal and spatial constraints. Overseas buyers can also meet the exhibitors online to explore business opportunities via our business matching services.

CENTRESTAGE kicks off with CENTRESTAGE ELITES. The opening gala show is staged with models strutting down the runway in the 2023 spring/summer collections by Hong Kong label DEMO, co-founded by Derek Chan and Mite Chan, and Japanese designer Hideaki Shikama’s brand, Children of the discordance. The show will be livestreamed to the CENTRESTAGE website and social media channels.

Having long served as a launch pad for local talent to kickstart their career and make their mark in fashion, the “Hong Kong Young Fashion Designers’ Contest” (YDC) will be held on the last day of CENTRESTAGE (11 September), for which a panel of eminent judges will select the fashion stars of tomorrow.

In addition, around 30 fashion shows, mini parades and insightful seminars have been arranged throughout the three days.

Following last year’s well-received response, CENTRESTAGE is once again open to the public, giving fashion lovers the opportunity to experience the extravaganza as well as check out current styles and fashion trends. To enhance public engagement, an array of interactive experiences empowered by AR and VR technology will be offered at the fairground. Highlights include virtual try-on of outfits specially designed for CENTRESTAGE, as well as “CENTREVERSE”, a custom-built phygital experience that allows visitors to participate in various fashion events virtually and interact using their personalised avatars.

Moreover, a series of fashion-related events and promotions has been staged across Hong Kong, including Central Market, D2 Place and Harbour City, under the CENTRESTAGE in Town citywide campaign to spread the buzz from the Hong Kong Convention and Exhibition Centre to every corner of the city.

We wish you a fruitful and inspiring time at CENTRESTAGE 2022.

Katherine Fang
HKTDC Garment Advisory Committee

Margaret Fong
Executive Director
Hong Kong Trade Development Council

May the Force be with US

The collaboration between Vogue Hong Kong and Hong Kong Centrestage has entered its third year, with the themes “A World of Phygital” in 2020, “Chapter Infinity” in 2021 and “Me, Myself & Us” in 2022, reflecting the rapidly changing times over these past three years.

The pandemic drove us to a Phygital lifestyle. Livestream, WFH and Zoom were born, quickly becoming the norm.

Infinity represents possibility. Impossible becomes I'm possible.

This year, we explore D&I - diversity and inclusion - two buzzwords in the fashion industry.

On the runway, models of all shapes, sizes and skin tones are the first step for Diversity. Behind the scenes, the equal participation of different races and genders in the creative process still has a long journey ahead before reaching true Inclusivity.

Diversity, inclusion and acceptance can be seen as far back as 40 years ago, in the legendary movie “Star Wars” by George Lucas. The human Jedi, the almost 1000 year old Yoda, the memorable giant Jabba the Hutt, Chewie, the long-haired Wookie, the controversial Jar Jar Binks and more all coexist across different planets, and are all accepted as who they are.

One figure spearheading the movement towards authentic diversity & inclusion is Rihanna, who has also shown that upholding these values can be a winning business model. The entrepreneur, singer and makeup mogul founded the beauty brand Fenty Beauty with 40 shades of foundation at launch, embracing all different skin tones. She then went on to launch the Savage x Fenty underwear brand, inviting models like the pregnant Slick Woods alongside models with mobility aids and models of varying body types, redefining the standard of beauty and successfully bringing a new and long-awaited change to the fashion industry.

To distinguish “me” and “you” does not need to be a confrontation, but an acceptance. "Us" does not mean all assimilating to the same thing, but rather a sharing - respecting each person's characteristics and accepting each other. Unity can be difficult but it is the source of true strength and potential, and the Force behind everything.

This year, we brings together x brands. I look forward to watching these New Forces of Fashion shining more brightly together, as a united front.

Kat Yeung

Children of the discordance

"My design reflects my own style. It is not defined by anything" - Hideaki Shikama

Japanese fashion has always been highly respected across the globe, from the materials used and the intricate details of design to the quintessential Japanese spirit woven throughout every design. Influenced by street culture, Hideaki Shikama founded Children of the discordance in 2011. The brand fuses elements of street culture, craftsmanship and fashion, using fair trade materials in their efforts to be sustainable.

1/ What was your earliest memory of local street culture? How did it shape you to become a designer and create ‘Children of the discordance’?

When I was 11 years old, my mother bought me a Stüssy printed T-shirt and a coach jacket. That was my first encounter with streetstyle. Since then, I have been interested in clothes, music, and other such cultures. When I was 13 years old, I started skating and learned a lot from that. My street culture experience started with Stüssy and street skating, and my passion and direction has not changed to this day. I’ve always had a feeling that my style and the products I liked were a discordance in fashion. In the 6th year of my design career, I spontaneously established Children of the discordance with a few good friends.

2/ What is the meaning behind the name ‘Children of the discordance’?

It represents my own style.

3/ The Brand carefully chooses vintage fabrics that make each look unique. How does the fabric tell the story of Children of the discordance?

In my pursuit of discordance, I frequently incorporate a range of vintage materials. I like doing this because although designs may be simple, each one is unique with its own individuality. Even an ordinary piece of clothing can become something powerful.

4/ Tell us about the process of fair-trade, how has it played an important part of the brand’s DNA?

I learned about music from MTV and the Billboard Hot 100 at home when I was 12 years old. I experienced many different genres of music - I was addicted to hip hop, hardcore punk, reggae and R&B. I learned that the bandanas and scarves that artists were wearing were often made by different cultural groups or people living difficult lives in conflict zones. I’m not intentionally working with fair trade materials. Rather, there are so many stories to be told and it felt like a natural progression to work with these manufacturers.

5/ As a designer who always looks to the past for new inspirations, how do you think Asian street style has evolved?

I think Tokyo street culture that emerged in the 1990s still influences the world today. New artists are still being created based on this culture.

6/ The brand breaks traditional boundaries by marrying street style elements with high fashion. How would you define and describe the relationship between these two fashion styles and how did you bring them together?

I think it is because I myself experience, understand, and embody both ends of the spectrum from high fashion to street style.

7/ How does diversity play an important role in the future of the fashion industry?

I think fashion already plays an important role in terms of diversity.

8/ How do your latest designs reflect diversity in the present day?

I believe that my designs are my style and not defined by anything. I want to help enhance my customers’ individuality to the fullest.